In Bolivia, women-led taxi services address safety concerns in a country with high rates of sexual violence. Jacqueline Diaz joined this movement after her daughter Michelle was kidnapped on her way to school. Michelle escaped and found help, but the incident left Diaz determined to make a change.
Diaz reported the crime, but no arrests followed. This pushed her to join Mujeres al Volante, a taxi service dedicated to women, children, and the elderly. She learned to drive, bought a car, and worked to provide secure transportation for three years.
The service uses a WhatsApp system for bookings. Clients receive driver and vehicle details for safety. While prices are slightly higher than standard taxis, the service offers personalized care, even waiting with children until guardians arrive.
The company now employs 38 women and 7 men, the latter handling physically demanding tasks like wheelchair transport. It also provides flexible jobs for women, especially single mothers and those over 45.
Similar services have emerged, such as Linea Lila and Cumita Móvil. These initiatives are reshaping travel safety in Bolivia while empowering women through meaningful work.